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市场营销与调查统计第五讲胡旭呈销售渠道选择中的数量分析方法一、销售渠道的概念与作用在社会化大生产中的企业,并不都是把商品直接销售给最终使用者,而是通过销售中间机构,如批发商、零售商销售给最终使用者。商品从生产者转移到最终使用者的全过程中所经过的全部销...
Marketing and Surveying Statistics Lecture Five: How to Analyze Quantitative Quantity in Sales Channel Selection I. The Concept and Function of Sales Channel In enterprises in large-scale social production, not all products are directly sold to end-users, Is sold to end-users through sales intermediaries such as wholesalers and retailers. All the goods passed through from the producer to the end-user ...