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自2007年12月起,财政部、商务部在山东、河南和四川三省,选择冰箱(冷柜)、彩电和手机三类产品开展“家电下乡”试点工作,国家对购买试点家电产品的农民给予产品销售价格13%的财政资金直接补贴,家电下乡正式启动了。这一政策必将激活农民购买能力,加快农村消费市场升级,消化家电企业过剩产能,实现从拉动外需向扩展内需的转变。政策执行过程中,不免暴露出一些问题和困难,但通过一定时间完善和调整后,这项由国家财政资金支持的重点支农惠农政策,将会逐步趋于成熟,对我国产生深远的影响。
Since December 2007, the Ministry of Finance and the Ministry of Commerce have selected three categories of refrigerators (freezers), color TVs and mobile phones to carry out pilot projects of “bringing home appliances to the countryside” in Shandong, Henan and Sichuan provinces. Farmers give 13% of the product sales price of direct subsidies for financial resources, home appliances to the countryside officially started. This policy will certainly activate peasants’ purchasing power, speed up the upgrading of rural consumer markets, digest the excess capacity of household electrical appliance enterprises and realize the transformation from stimulating external demand to expanding domestic demand. During the process of policy implementation, some problems and difficulties are inevitably exposed. However, after a certain period of improvement and adjustment, the key policy of supporting agriculture and benefiting farmers supported by state financial funds will gradually become more mature and have a profound impact on our country .