论文部分内容阅读
为了对航空公司混合渠道协调中的不确定性影响因素开展系统分析,根据航空公司的运行特点,提出了5类协调中的不确定性影响因素,并进行了分析、举例。随后梳理了5种常用的不确定性数学表征方法及其一般表征形式,为处理不确定性影响因素提供了理论指导。最后根据各影响因素的特点与研究需要,选取最合适的数学表征方法对渠道协调中的不确定性影响因素进行数学表征,将较复杂的不确定性影响因素转化为量化的数学变量和模型,可为航空公司混合渠道协调的后续研究提供参考。
In order to systematically analyze the influencing factors of uncertainty in the airlines ’mixed channel coordination, according to the characteristics of airlines’ operation, five influencing factors of uncertainty in the coordination are proposed and analyzed. Then, five commonly used methods of mathematical characterization of uncertainties and their general representations are summarized, which provide theoretical guidance for dealing with the influencing factors of uncertainty. Finally, according to the characteristics and research needs of each influencing factor, the most appropriate mathematical characterization method is selected to conduct mathematical characterization of the influencing factors in the channel coordination. The more complex uncertain factors are transformed into quantitative mathematical variables and models. It can provide a reference for the follow-up study of airlines mixed channel coordination.