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在传统媒介环境下,抓住电视产业就等于充分抓取了受众的注意力。电视产业长久以来霸占人们的话题中心与关注焦点。时过境迁,当互联网媒体惊涛骇浪般冲击着整个电视产业时,任何风吹草动都会挑动电视人的紧绷的神经。从广告大单到热播大剧,从精良大制作到顶级大明星。2014年,多家卫视拼得刺刀见红,你来我往,好不热闹。然而这种针对资源的火并,很难实现全行业以点带面的突围,相反会给卫视格局中的第一梯队带来更大的压力。2014年的结束,让很多电视人都充满感叹。电视的潜力和爆发力带给我们更多的想象空间,或许这个许久前就已被唱衰的“老大哥”又焕发出了
In the traditional media environment, seizing the television industry is equivalent to fully capture the audience’s attention. The television industry has long dominated people’s conversation and focus. The passage of time, when the Internet media stormy like the impact of the entire television industry, any sign of trouble will stir the nerves of television people. From advertising to a single blockbuster drama, from the big masterpiece to the top big stars. In 2014, a number of satellite spell bayonets see the red, you come to me, really bustling. However, this firearms for resources, it is difficult to achieve the whole industry to break through with a point, on the contrary will be the first echelon of the TV program to bring greater pressure. The end of 2014, so many television people are full of sighs. TV’s potential and explosive power gives us more imagination, perhaps this has long been bad-mouthing “Big Brother ” glow again