“十三五”时期是我国全面建成小康社会的决胜阶段,也是我国电视业建设新型主流媒体的关键时期。党的十八届五中全会提出创新、协调、绿色、开放、共享五大发展理念,指出创新是引领发展的第一动力,必须把创新摆在国家发展全局的核心位置,让创新贯穿党和国家的一切工作,让创新在全社会蔚然成风。电视媒体作为党和国家重要的宣传阵地、文化载体和信息工具,担负着讲好中国故事、讲好万众创新故事 The “13th Five-Year Plan” period is the decisive stage for building a well-off society in an all-round way in our country and is also a crucial period for the construction of a new type of mainstream media by the TV industry in our country. The Fifth Plenary Session of the 18th CPC Central Committee proposed five major development concepts of innovation, coordination, greenness, openness and sharing. He pointed out that innovation is the first impetus to development and must place innovation at the core of the overall national development and innovation through the Party and the country All the work, so that innovation in the society as a common practice. As an important advocacy position, cultural carrier and information tool for the party and the country, the television media is responsible for making a good story of China and making a good story of innovation