在包装设计的过程中,设计师常常会运用视错觉的原理,来诱导消费者进行消费,进而大大提升商品的竞争实力,以此来促进企业的更好发展。视错觉现象在我们的生活中经常会遇到,不管是设计二维平面还是三维平面,我们的视觉经常会因为受到心理、生理、形、光以及色等外在因素的影响,而出现视错觉。 In the process of packaging design, designers often use the principle of optical illusion, to induce consumers to consume, and thus greatly enhance the competitiveness of products in order to promote better business development. Optical illusion phenomenon often encountered in our life, whether it is the design of two-dimensional plane or three-dimensional plane, our vision often because of psychology, physiology, shape, light and color and other external factors, the emergence of optical illusion .