2017年的电视荧屏被文化类节目霸屏了。《中国诗词大会》第二季引发了全民对诗词的大讨论和自发比拼;《见字如面》仅凭一封信、几个人就迅速将观众带入情境;《朗读者》以朗读为载体,为普罗大众打造了一个情感表达的神圣殿堂。这几档节目一经推出,便以浩大的声势占据了微信、微博等社交媒体,成为街头巷尾热议的话题。笔者认为,正是国家这几年大力倡导文化自信,才使昔日“门前冷落车马稀”的文化类节目,迎来了兴起的春天。 TV screen in 2017 was dominated by cultural programs. The second quarter of “Chinese Poetry Conference” sparked a big discussion and spontaneous competition among the people for poetry; “See the Word Like a Face” Just a letter, a few people quickly brought the audience into the situation; “Reader” to reading as a carrier , For the general public to create a sacred temple of emotional expression. Once these programs were released, they occupied the social media such as WeChat, Weibo and so on with great momentum and become the hot topics in the streets. In the author’s opinion, it is precisely the country’s vigorous advocacy of cultural confidence in recent years that only the cultural programs like “the slightest slogan in front of us” will be celebrated in the past, ushering in the spring of rise.