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In the era of creative economy,the combination between art and technology,culture and industry and the leading role of media industry have been increasingly highlighted,bringing a significant change in the mode of economic development and strongly pushing forward the economic and cultural development.The culture industry with the soul of creativity and the design-oriented manufacturing industry has not only changed the propagation mode of culture and the mode of production but also increased the additional value of industrial products.Although media industry takes the lead in culture industry,only by continuous creativity can it open up new market space.
In the era of creative economy, the combination between art and technology, culture and industry and the leading role of media industry have been increasingly highlighted, bringing a significant change in the mode of economic development and strongly pushing forward the economic and cultural development. culture industry with the soul of creativity and the design-oriented manufacturing industry has not only changed the propagation mode of culture and the mode of production but also increased the additional value of industrial products. Though media industry takes the lead in culture industry, only by continuous creativity can it open up new market space.