模因论是近年引进我国的解释文化进化规律的新理论。在模因论的视阈下,解读“我也是醉了”模因的复制传播过程及意义演变方式,体现文化进化的规律。“我也是醉了”使用频率之高,范围之大,足以具备强势模因的特性,那么模因的修辞效应在强势模因的行程中起到了关键作用。 Memetics is the introduction of our country in recent years to explain the evolution of cultural theory of the new theory. From the perspective of memetics, we can interpret the process of copying and dissemination of memes and the way of evolution of meaning in “I am drunk”, which reflects the law of cultural evolution. “I am drunk ” high frequency, range, enough to have a strong memetic characteristics, then memetic rhetorical effect in a strong meme trip has played a key role.