产品的精准定位、各类服务的成功,品牌形象的塑造,这些已经成为奥迪在中国继续保持冲锋在前姿态的必杀技海洋当中最大的生物应该是鲸,鲸给大家的印象就是太巨大、太庞大,并不具有亲和力。在德国,人们把鲸比喻成总部在斯图加特的竞争对手(奔驰)。还有一个海洋里的生物是鲨鱼。鲨鱼的形象非常具有进攻性。有一个来自慕尼黑的品牌(宝马),它就是这么一个非常具有进攻性的形象。 The precise positioning of products, the success of all kinds of services, the shaping of brand image, these have become the nirvana of the nirvana which has become the nirvana in the pre-emptive Audi in China. The biggest creature should be a whale and the whale gives you the impression that it is too huge. Too large, does not have affinity. In Germany, the whales are compared to whales based in Stuttgart (Mercedes). Another creature in the ocean is a shark. Shark’s image is very aggressive. There is a brand from Munich (BMW), it is such a very aggressive image.