对农村市场而言,乡镇是最后一块奶酪。谁能够优先控制乡镇市场,谁就能够赢得农村市场的最终发言权。 市场重心下沉是营销的主旋律 尽管营销组合的要素是多元的,还在不断细分,但中国实行市场经济以来营销的主旋律始终是“渠道不断下移,重心不断下沉”,并且每一次渠道下移、重心下沉都会催生一批新企业,淘汰一批企业。 For the rural market, the township is the last piece of cheese. Who can give priority to control the township market, who will be able to win the final say in rural markets. The focus of the market sinking is the main theme of marketing Although the elements of the marketing mix is ​​diverse and is still being subdivided, but the marketing of China since the implementation of the market economy has always been the theme of “channels continue to move down, the center of gravity continued to sink,” and every channel Move down, center of gravity will give birth to a number of new ventures, out of a group of enterprises.