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今天的时代是一个以消费为主导,由大众传媒支配,并以实用精神为主要价值取向的、多元化构成的大众文化的消费时代,大众通俗文化以适应性和愉悦性为其基本任务,通过寓教于乐服务大众。我们在阅读连环漫画时,与其把它当成文学性读物,还不如把它归入娱乐性的、大众的、通俗的流行文化更为合适。中国处在经济持续高速发展的时期,经济与国际接轨的同时,也带动文化的走向。如今文化的氛围、思想的活跃与交流、文化产品国际化的倾向,都说明文化环境的进步,我国的连环漫画已经具备培育成熟的原创作品的土壤。
Today’s era is a consumer age-dominated mass media dominated by the mass media, taking the practical value as its main value orientation and the diversified mass-consumption era. The mass popular culture adopts its adaptability and pleasure as its basic task, Edutainment services to the public. When we read comic books, we might as well classify it as entertaining, popular and popular pop culture rather than literary readings. China is in a period of sustained and rapid economic growth. As its economy is in line with international standards, it also leads the trend of culture. Nowadays, the atmosphere of culture, the activeness and exchange of ideas, the tendency of the internationalization of cultural products all show the progress of the cultural environment. The comic strips in our country already have the soil for cultivating mature original works.