在党中央大力推进旨在促进社会公平,提高对农村广播电视基本公共服务体系建设的形势下,吉林卫视乡村频道作为“三农”问题突出的吉林省对农“基本公共服务”频道虽取得了骄人的业绩,但仍存在“定位模糊”的问题。分析其模糊性,有助于频道未来的发展和吉林省广播电视公共服务体系的建设。 Under the situation that the Central Party Committee of the Party Central Committee vigorously promotes the construction of the basic public service system for rural radio and television aimed at promoting social fairness, Jilin TV’s rural channel as an issue highlighting the issue of “agriculture, countryside and farmers” Although the channel has achieved remarkable results, but there are still “positioning ambiguous ” issue. Analysis of its ambiguity, contribute to the future development of the channel and the construction of radio and television public service system in Jilin Province.