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新媒体时代,如何更好地使新媒体助力公益活动,成为记者经常需要思考的问题?本文以牛城晚报新媒体“爱心苹果促销”报道为例,试析新媒体助力公益活动的操作过程,为公益性报道积累经验。
In the era of new media, how to make new media help public welfare activities more often become a question that journalists often need to think about? This article takes the case of the report of New Media and Loving Apple Promotions in Niucheng Evening Newspaper as an example to analyze the operation of new media in helping public welfare activities Process, accumulated experience for the public welfare reports.