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高职院校新闻宣传工作是党的宣传思想工作的一个重要组成部分,也是高职院校教育事业的重要组成部分,它在高职院校改革和发展中所占的地位越来越重要,在高职院校建设发展中的重要性也更加凸显。在中国高等教育事业蓬勃发展的今天,担负着为地方经济和社会发展需要培养高技能人才任务的高职院校,正日益得到社会和企业的认可,高职院校的规模不断扩大,办学水平也不断提升,这对高职院校的新闻宣传工作提出了新的要求。
The publicity and propaganda work of higher vocational colleges is an important part of the party’s propaganda and ideological work as well as an important part of the education in higher vocational colleges. Its position in the reform and development of higher vocational colleges is more and more important. The importance of construction and development in higher vocational colleges is also more prominent. Today, the vigorous development of higher education in China is shouldering the task of training highly skilled personnel for the needs of local economy and social development. Higher vocational colleges are increasingly recognized by society and enterprises. The scale of higher vocational colleges is constantly expanding and the level of running schools But also constantly improve, which put forward new requirements for news propaganda work in higher vocational colleges.