未长成的女性,在现代传媒社会处于更为弱势的情境。女童,这一社会角色所负担的成人与儿童、男女性别之间的双重关系,是如何通过现代媒介的社会建构,传递出更为复杂和微妙的隐喻的?这一问题毫无疑问是性别研究的一个重要组成部分,也是本文的社会关切。女童在媒介中作为叙事内容出现时,被赋予了什么样的身份?是用何种方式被赋予的?被表征出的意义是什么?媒介和女童的关系如何被阐释?——网络新闻、微博事件、电视综艺节目和各类广告文本中制造和产生的媒介女童形象,有选择地进入本文的观察视野。此处,不仅分析其性别、身份特点如何在传播过程中被强调、被扭曲,如何早早处于被娱乐、被物化、被消费的地位,更意图对形塑这些媒介女童形象的媒介叙事及背后的价值观主导和文化信息进行追问,探寻其中所蕴含的社会经济政治文化的复杂层次。女童问题涉及到种群、性别等等一系列问题,女童形象在现代传媒环境中的复杂呈现,同时也是中国的儿童与女性主义的现代观念的曲折呈现。尤其在媒介事件影响社会进程的今天,媒介真实往往能取得与社会真实同等重要的地位,在此意义上,对媒介内容中的女童形象的追问,一旦与社会文化背景分析相互结合,将帮助我们更清晰地梳理出其背后的媒介叙事和一整套话语系统,从而理解新媒介社会中日常生活空间、政治权力空间、传播媒介空间所构成的错综复杂的内在联系。 Women who have not grown up are in a more disadvantaged situation in the modern media society. How the dual relationship between girls and the social roles of adults and children, the gender of men and women, convey the more complex and subtle metaphors through the social construction of the modern media? There is no doubt that gender studies Is an important part of this article is also a social concern. What kind of identity is given to girls when they appear in the media as narrative content? What is the meaning given to them? What is the meaning of the expression? How is the relationship between the media and the girl child explained? The Boys’ Media images created and produced in the Bo Events, TV Variety Shows and various types of advertising texts have selectively entered the perspective of this article. Here, we not only analyze how gender and identity are emphasized and distorted in the process of communication, how they are entertained, materialized and consumed as early as possible, but also media narratives behind and behind the image of the girl who shaped these media Value-driven and cultural information questioning, exploring the complex socio-economic and political complex contained therein. The issue of girl children involves a series of issues such as population and gender, and the complex appearance of girl images in the modern media environment. It is also a tortuous presentation of the modern conception of children and feminism in China. Especially in the media incident affecting the social process today, the media reality can often get the same status as the social reality, in this sense, the questioning of the girl’s image in the media content, once combined with social and cultural background analysis, will help us More clearly sort out the media narration behind it and a whole set of discourse systems so as to understand the intricate internal relations formed by daily life space, political power space and media space in the new media society.