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网络技术的运用压缩了自上而下的反馈层级,降低了政府与公众之间的沟通成本。但在我国社会转型过程中,网络也提供了更便捷的抗争渠道,导致网络社会冲突不断,并影响到现实社会。由此,网络社会治理成为我国政府治理的重要内容。由于传统管控思维的惯性延续和现代网络社会全新要求之间存在矛盾和冲突,导致目前我国的网络社会治理面临困境。只有在转变传统观念和思维的基础上,将政府自身定位于治理主体之一,彻底落实服务型政府建设理念,才可能制定出符合我国网络社会特征的政策,实现对网络社会的有效治理。
The use of network technology has compressed the top-down feedback level and reduced the cost of communication between the government and the public. However, during the process of social transformation in our country, the Internet has also provided a more convenient channel of resistance, leading to continuous social conflicts in the Internet and affecting the real society. As a result, online social governance has become an important part of government governance in our country. Due to the conflicts and contradictions between the inertia of the traditional management thinking and the new requirements of the modern online society, the current social governance of the Internet in our country is in a dilemma. Only on the basis of changing the traditional concepts and thinking, positioning the government itself as one of the governing bodies and thoroughly implementing the concept of service-oriented government can we formulate a policy that is in line with the characteristics of the social network in our country and realize the effective governance of the network society.