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众所周知,科技期刊的数字化出版比传统出版发行方式时效性更强、工作效率更高,与作者互动更便捷,检索功能更强大,传播范围更广泛。科技期刊从诞生之日起便发挥着传播人类优秀文化,推动社会繁荣进步的作用,在近几个世纪的发展中,科技期刊不断丰富和拓展,为社会进步、经济发展作出了巨大贡献。随着期刊网络平台较大规模的发展,科技期刊数字化正面临着巨大的挑战,同时也为期刊的发展提供了许多机遇,催生了各期刊的优胜劣汰,提出加速期刊的品牌建设尤为迫切。
It is well-known that the digital publication of sci-tech periodicals is more time-efficient, more efficient, more interactive with authors, more powerful retrieval and more extensive dissemination than traditional publishing and distribution. Since its birth, sci-tech periodicals have played a role in spreading human excellent culture and promoting social prosperity and progress. In recent centuries, sci-tech periodicals have been continuously enriched and expanded, making great contributions to social progress and economic development. With the large-scale development of periodical network platform, the digitization of sci-tech periodicals is facing enormous challenges. At the same time, it also provides many opportunities for the development of periodicals and spurs the survival of the fittest of the periodicals. It is particularly urgent to put forward the brand building of the accelerated periodicals.