曾想年少轻狂的时候,凭着一股子冲劲和一串美丽的梦想,以百米冲刺的速度冲进这个被称为“广告”的圈子。但是,这种热情随着日夜颠倒的生活,胃肠的强烈抗议以及烟熏火燎的空气而渐渐平淡下来,甚至相跳脱这个行业。可是,大家都知道,做广告一定不能失去这份热情,所以,为了持续拥有这个热情,我们就必须透支些什么,比如身体,比如心态。早在2001年,台湾地区董氏基金会心理卫生组织就已经将广告人的犹豫症问题列上调查日程,在针对包括奥美、智威汤逊、李奥贝纳、电通、麦肯光明等内数十家广告公司的职员进行大范围的调查之后得出生活不规律、压力大、胃肠疾病居多、烦躁多虑、五成以上都有忧郁倾向等结论。红灯一盏盏亮起,以广告人为代表的 Once thought of young and frivolous, with a share of momentum and a beautiful dream, sprint speed into the so-called “advertising” circle. However, this enthusiasm gradually flattered with day-to-night life, intense gastrointestinal protests and smoky air, even jumping off the industry. However, as we all know, advertising must not lose this enthusiasm, so in order to continue to have this passion, we must overdraft something, such as the body, such as mentality. As early as in 2001, the Taiwan’s Tung Foundation Mental Health Organization has advertised the issue of hesitation on the calendar, including Ogilvy, JWT, Leo Burnett, Dentsu, McCann Erickson, etc. Dozens of advertising company staff conducted a wide range of surveys after living in irregular, stress, gastrointestinal disorders, irritability, more than 50% have the tendency to depression and so on. A red light is on, as advertised