Research on the Teaching Reform of Business English Major under the Talent Demand of “Belt and Road”

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  Abstract:The “Belt and Road” construction is based on the idea of economic and trade as the main carrier.This paper analyzes the demand for composite business English professionals under the background of “Belt and Road” and puts forward some suggestions for the reform of business English teaching in colleges.
  Key words:“Belt and Road”;talent demand;business English;teaching reform
  The “Belt and Road Initiative” plan is a key step in China’s implementation of the policy of scale.As a strategic resource,business English talents shoulder important responsibilities in the “Belt and Road” program.It is difficult for college English teaching to rely on the existing talent training model to meet the demand.Therefore,it is necessary to accelerate the pace of English teaching reform and optimize the current Talent training model.
  1.The demand characteristics of business English talents under the guidance of “Belt and Road” plan
  With the implementation of the “ Belt and Road” plan,the foreign trade market in southwestern China has further expanded and gradually extended to countries in West Asia.In this context,the English compound talents cultivated by colleges and universities are further required to have strong intellectual knowledge,imagination and innovation ability in addition to profound English professional knowledge and broad vision.
  2.The status quo of the cultivation of business English professionals in China
  2.1 Departing from the market to develop actual needs
  As far as the current teaching situation in colleges and universities is concerned,domestic business English majors are mainly based on language and economic subjects.The students lack the knowledge of the actual business aspects and are not qualified for the actual job requirements.
  2.2 Too much emphasis on theoretical basic teaching
  The teaching content of the existing business English course system in colleges and universities is mostly outdated,and the teaching cases are out of line with the latest international trade market development trend,and the practical significance is not great.In the process of teaching,teachers focus on theoretical teaching,neglect practical teaching,and do not combine the various links in international trade business activities.
  3.Teaching Reform of Business English Major Based on the Demand of Talents in the Belt and Road
  3.1"Infiltration" Teaching to Cultivate Intercultural Communication Talents   For the cultivation of intercultural communication talents along the line,business English majors can fully adopt the “infiltration” teaching method to cultivate students’ intercultural communication ability.In practical teaching,for some language courses,the whole English teaching mode is adopted to guide students to think in English and express their opinions in English so that students are immersed in a full English language atmosphere.
  3.2 Modular curriculum to train new foreign trade talents
  We can adapt the professional curriculum to three modules:Business English Language Application Module,Business Basic Knowledge Module and Foreign Trade Business Operation Module.The Business English Language Application Module mainly cultivates students’ business English application basic skills,including five aspects of business English listening,speaking,reading,writing and translating.Business basic knowledge module mainly helps students understand and master relevant international trade rules and regulations,trade regulations,etc.The business operation module mainly cultivates and improves students' foreign trade business operation skills.The courses include foreign trade correspondence,business English translation,international business document operation,and business oral training.The entire curriculum follows a step-by-step principle,from foundation to skill,and English language and business knowledge blend with each other.Students learn business in English while training English language skills in business situations.
  The “Belt and Road” is a grand strategy of strategic,long-term,high-level and all-round.The business English major should fulfill its duties and provide talent protection for the smooth implementation and promotion of the “One Belt,One Road” strategy.
  References
  [1]Chen He.The Demand and Cultivation of Business English Talents from the Perspective of "Belt and Road"Path analysis [J].Overseas English,2016(22):57-58.
  [2]Gao Rongwei.The risks and challenges facing the “Belt and Road” construction Policy [J].International Business Finance,2015(06).
  [3]He Xuelian.Business English Talent Training for Regional Economy Nursing research [J].Journal of Changchun University,2012(04).
  [4]Wang Yulan.The Cultivation of Compound English Talents under the Background of "One Belt,One Road" Strategy New ideas [J].Overseas English,2016(16):71-72.
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