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刚刚过去的中秋节再一次上演了月饼销售大战,也让我们领略到了礼品经济的庞大市场和诱人潜力。据有关专家分析,目前国内礼品市场的年需求总额超过7000亿元。礼品内容并没有严格的界定,吃的、用的、玩的等等均可以成为礼品,小到一支铅笔,大到一部汽车,范围非常广泛。不过能作为礼品的还是具有其一定的特点,比如设计精美、数量少、价格高、有升值潜力、绿色环保等。中国人讲究礼尚往来,逢年过节,走亲访友,少不了要送点礼品,表达一份心意。送礼是一种感情的投资,能缩短人与
Mid-Autumn Festival has just passed once again staged a moon cake sales battle, let us also appreciate the huge gift market economy and attractive potential. According to experts, the current annual demand for domestic gift market total more than 700 billion yuan. Gift content is not strictly defined, eat, use, play, etc. can be a gift, small pencil, as large as a car, a very wide range. But as a gift or have some of its characteristics, such as beautifully designed, the number of small, high prices, potential appreciation, green and so on. Chinese pay attention to reciprocity, festivals, visiting friends and relatives, ultimately, to send gifts, express a heart. Gift giving is an emotional investment that shortens people