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视觉传达设计作为当代设计的有机组成部分,在新的时代背景下,其设计形态逐步实现了由传统静态化、平面化向现代动态化、立体化的发展,对人们的生活产生了越来越重要的影响。本文将以视觉传达设计的特征及价值为着手点,进一步从设计理念、创意领域以及空间体验三个方面,详细阐述了视觉传达设计的发展方向,以期为视觉传达设计的发展提供理论支持。
Visual communication design as an integral part of contemporary design, in the context of the new era, its design gradually realized from the traditional static, planar to the modern dynamic, three-dimensional development of people’s lives have become more and more important influence. This article will focus on the characteristics and value of visual communication design, further elaborates the development direction of visual communication design from three aspects: design concept, creative field and space experience, in order to provide theoretical support for the development of visual communication design.