领导着拥有王朝公司近1／3员工的营销部门,每年创造10亿多元的销售额,创下3400多万瓶销售纪录,使“王朝”在市场中所占的份额由零攀升至50％,连续多年名列同行业之首。为此,田凤英获得了众多的荣誉,2002年天津市劳动模范,2004年天津市三八红旗手, 2005年又当选全国劳模,成为我国葡萄酒业界唯一的全国劳模。一、背着“酸酒”闯市场田凤英对于“酒”的理解,恐 Leading the marketing department with nearly one-third of the staff of the dynasty company, creating more than one billion yuan in sales each year, setting a sales record of more than 34 million bottles, bringing the share of the “dynasty” in the market from zero to 50%. For many years ranked first in the industry. To this end, Tian Fengying received numerous honors. In 2002 Tianjin model worker, in 2004 Tianjin March 8 red flag bearer, in 2005 was elected national worker model, became China’s wine industry’s only national worker model. First, carrying the “sour liquor” market Tian Fengying’s understanding of “wine”, fear