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做好市场营销专业社团建设共组,学校领导层应该加大对于社团的扶植力度,对社团的建设与发展给予必要的指导。高职院校市场营销专业学习内容主要和市场相关,学生在指导老师的帮助下自行组织社团,开展有计划的市场营销实践,有利于提升学生的实践能力。做好专业社团的建设定位工作,推动专业社团建设的规范化建设。本文从高职院校市场营销专业社团建设的重点展开讨论,提出几点有利于提升学生实践能力的可行性建议。
To do a good job of building a professional association of marketing professionals, the school leadership should increase its support for the association and give necessary guidance to the construction and development of the association. The content of marketing major in higher vocational colleges is mainly related to the market. Students organize their own clubs with the help of their supervisors and carry out planned marketing practice, which helps to improve students’ practical ability. Do a good job of professional community construction and positioning, and promote the construction of professional community standardization. This article discusses the key points of the construction of the marketing professional societies in higher vocational colleges and puts forward some feasible suggestions which are helpful to improve students’ practical ability.