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Alibaba是一家由中国人创办的国际化的互联网公司,致力于打造全球最大、最活跃的网上交易市场和商人社区,帮助全球中小企业客户和合作伙伴取得成功。Alibaba融合了B2B、C2C、诚信体系、支付平台、搜索引擎和门户等服务,是全球电子商务产业的领导企业。其创始人、主席兼首席执行官马云参加了Yahoo的分析项目,并大胆宣称他的公司将超越中国市场上的同类竞争者,这些竞争者包括eBay、Google和Baidu,Alibaba将会成为世界顶尖互联网公司之一。“我认为电子商务将改变中国,”马云说,“有人说我是狂人,有人说我是疯子,有人说我是骗子,但是不管他们叫我什么,我依然相信电子商务。”根据马云所说,Alibaba在中国电子商务成功的几个关键要素如下:第一个要素是电子交易市场。Alibaba入口及其旗下的Taobao拍卖网站。第二个要素是可靠纪录。Alibaba 有16万多企业用户和1500万个人用户。支付方式也至关重要,Alibaba使用支付宝AliPay。Alibaba的首席财务官和Joe Tsai认为AliPay是公司成功关键驱动因素。Tsai注意到AliPay
Alibaba is an international Internet company founded by Chinese dedicated to building the world’s largest and most dynamic online marketplace and merchant community and helping SME customers and partners around the world succeed. Alibaba combines B2B, C2C, integrity systems, payment platforms, search engines and portals and other services, is the global e-commerce industry leader. Jack Ma, founder, chairman and chief executive officer, took part in Yahoo’s analysis project and boldly declared his company will surpass competitors in the Chinese market, including eBay, Google and Baidu, and Alibaba will become the world’s leading Internet One of the companies. “I think e-commerce will change China,” said Ma. “Some people say I am a madman. Some people say I am a madman. Some people say I am a liar. But whatever they call me, I still believe in e-commerce.” " According to Jack Ma, several key elements of Alibaba’s success in e-commerce in China are as follows: The first element is the electronic trading market. Alibaba entrance and its Taobao auction site. The second element is a reliable record. Alibaba has more than 160,000 business users and 15 million personal users. The payment method is also crucial, Alibaba uses Alipay AliPay. Alibaba’s chief financial officer and Joe Tsai argue that AliPay is a key driver of the company’s success. Tsai noticed AliPay