近二十年来，随着我国商标法制建设逐步完善，企业商标法律意识逐步提高，不仅维护了市场经济秩序，而且推动了全社会商标法律意识的提高。但在商标保护方面，较之国外公司的实践，还存有隐忧。企业积极认真打击商标侵权、假冒行为是极其重要的方面，但这仅仅是一个方面，还应 In the recent two decades, with the gradual improvement of the construction of our trademark law system, the awareness of corporate trademark law has been gradually raised. This not only safeguarded the order of the market economy but also promoted the improvement of the legal awareness of trademark law in the entire society. However, in terms of trademark protection, there are still some hidden worries compared with the practice of foreign companies. Enterprises actively and seriously crack down on trademark infringement, counterfeiting is an extremely important aspect, but this is only one aspect, but also