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一个作者在出版了他的成名作后,若想再创辉煌,往往像跳高运动员要想打破自己创造的纪录一样困难重重。但是,吉姆·柯林斯是个例外。1994年他和杰里·波勒斯发表了《基业长青》这本90年代的管理力作后,2001年年初又出人意料地推出了又一力作——《从优秀到卓越》;无论从内容还是从文笔来看,后者均大大超过了前者。《基业长青》对美国一些大公司长期成功经营的深层原因进行了探索,得出的结论真实可信,具有很大的现实指导意义。该书出版后的第2年即被美国
After an author has published his famous work, if he wants to make greater achievements, he will often be as difficult as a high jumper to break his own record. However, Jim Collins is an exception. In 1994, after he and Jerry Poles published the “Evergreen”, a masterpiece of management in the 1990s, another unexpected masterpiece was launched at the beginning of 2001, “From Good to Great,” regardless of content. From the point of view, the latter greatly exceeds the former. “Evergreen” has explored the deep reasons for the long-term successful operation of some major US companies. The conclusions reached are true and credible, and they have great practical significance. The second year after the book was published was US