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我们的基本思路是要以守住报纸为前提,绝不是把报纸丢了,今天我们的报纸广告还是主要收入来源。报业转型是在坚守报业主业的前提下进行转型。过去一年面对严峻的挑战,《广州日报》各项事业发展顺利、有序,报业继续立足于深度报道、身边新闻,建立新媒体集群,为报业转型升级和变革创新奠定了坚实的基础。具体体现在以下三点。第一,《广州日报》的品牌影响力《广州日报》继续努力办好自己主报的品牌栏目,开展品牌活动,履行社会责任,在读者、客户和社会上保持了权威公信力和影响力。根据世界品牌实验室发布的2013《中国500最具价值品牌》排行榜,《广州日报》
Our basic idea is to keep the newspaper as a precondition, not to lose the newspaper. Today, our newspaper advertisement is still the main source of income. Press transformation is to adhere to the newspaper industry under the premise of the transformation. Faced with the severe challenges of the past year, the various businesses of the “Guangzhou Daily” have been developing smoothly and orderly. The newspaper industry has continued to base itself on the in-depth coverage of news reports and the establishment of a new media cluster to lay a solid foundation for newspaper industry’s transformation and upgrading and innovation. basis. Specifically reflected in the following three points. First, the brand influence of “Guangzhou Daily” Guangzhou Daily continued to work hard on the brand sections of its main newspaper, carried out brand activities and fulfilled its social responsibilities, maintaining the authority, credibility and influence of its readers, customers and the society. According to the 2013 “China 500 Most Valuable Brands” list released by World Brand Labs, “Guangzhou Daily”