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随着我国经济水平的不断提高,经济市场繁荣,服务业旅游业等行业发展迅速,经济型酒店群体日益占据部分市场份额,有较广阔的发展前景。随着我国经济水平的不断提高,经济市场繁荣,服务业旅游业等行业发展迅速,经济型酒店群体日益占据部分市场份额,有较广阔的发展前景。经济型酒店使用微博宣传效果较为明显,所以如何进行更好的酒店,微博管理成了当前经济型酒店行业面临的主要问题。本文将对现今酒店微博营销存在问题进行指出和分析,并对经济型酒店微博管理机制进行研究。
With the continuous improvement of China’s economic level, the economic market is booming, the service industry such as tourism is developing rapidly, and the economy hotel groups occupy part of the market share day by day, and have a broader development prospect. With the continuous improvement of China’s economic level, the economic market is booming, the service industry such as tourism is developing rapidly, and the economy hotel groups occupy part of the market share day by day, and have a broader development prospect. Economic hotel use microblogging publicity effect is obvious, so how to carry out better hotels, microblogging management has become the current economy hotel industry is facing major problems. This article will point out and analyze the existing problems of hotel microblogging marketing, and study the management mechanism of microblogging of economy hotels.