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近年来,互联网业的并购活动愈演愈烈,规模也越来越大。2000年1月10日,美国在线公司宣布以1620亿美元并购时代华纳公司,成为迄今为止世界媒体最大的一宗并购案。有人认为,这是互联网公司借助资本市场向传统媒体发起的一次进攻:也有人认为,这是新老媒体联合模式的试验。这一网络媒体和传统媒体的结合,其内在效益和外在影响,一直备受各界的关注。
In recent years, the M & A activity of the internet industry has intensified and the scale has also become larger and larger. On January 10, 2000, AOL announced the acquisition of Time Warner Inc. for $ 162 billion, making it the largest acquisition by the world media so far. Some people think that this is an attack on the traditional media by Internet companies using the capital market. Some people think that this is a test of a joint new-media model. This combination of online media and traditional media has drawn much attention from all walks of life for its intrinsic benefits and external influences.