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2012年,浙江卫视从荷兰引进的《中国好声音》一骑绝尘,领跑所有卫视。从2013年第一季度开始,各种引进版权节目便纷至沓来,占据各卫视黄金时段。“引进版权”真的能给卫视带来高收视、高收益吗?其实不然,2010年,江苏卫视从德国引进婚恋的幸福真人秀《老公看你的》在德国开播一个多月就创下收视率16.2%的好成绩,然而,引进之后,虽然做了大量的本土化改造,但播出不久便因收视不理想而被取缔。《中国最强音》的原版《X-FACTOR》,辽宁卫视2011年以《激情唱响》的名字引进,“世界选
In 2012, Zhejiang Satellite TV introduced ”China Good Voice“ from the Netherlands and took the lead in riding all TVs. Starting from the first quarter of 2013, various kinds of copyright programs have been introduced in succession, occupying the prime time of various TV programs. ”Introduction of copyright “ really can bring high ratings to TV, high yield? In actual fact, in 2010, Jiangsu Satellite TV from Germany to introduce the love of happiness reality show ”husband see you“ set in Germany for more than a month to hit Ratings of 16.2% of the good results, however, after the introduction, despite a lot of localization reform, but soon broadcast because of ratings is not ideal to be banned. ”China’s strongest tone,“ the original ”X-FACTOR“, Liaoning Satellite TV in 2011 to ”passion singing“ the name of the introduction of ”world election