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法系豪华品牌DS全球首家旗舰店在上海开业,向外界展示出了其决意做大的信心和独立性法国人开始重视中国市场了吗?现在看来,事情真的在发生。3月28日,法国标致雪铁龙集团全球首家旗舰店DSWorld在上海举行开幕典礼,表明了他们希望将这一雪铁龙旗下的高端子品牌独立运作的决心。长安标致雪铁龙营销副总裁蔡建军说,融合了博物馆和展厅双项优势的DSWORLD,将品牌文化展示与汽车销售服务相结合,打造了一种全新的体验服务形式,
French luxury brand DS world’s first flagship store opened in Shanghai, to the outside world demonstrated its determination to expand the confidence and independence of the French people began to value the Chinese market yet? Now it seems that things really happen. March 28, the French PSA Peugeot Citroen Group’s world’s first flagship store DSWorld held an opening ceremony in Shanghai, indicating that they want to be the high-end sub-brand of Citroen’s determination to operate independently. Changan PSA Peugeot Citroen vice president of marketing Cai Jianjun said that the museum and the exhibition hall combines the advantages of both DSWORLD, the brand culture display and car sales services combined to create a new form of experience services,