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台湾有家饮料公司生产的一种饮料原先销路不畅,后来他们采纳了一位专家的建议,在每包饮料的包装上印上一个很有诗意的爱情小故事,并将此饮料命名为“爱情饮料”。品种依旧,但包装一换,马上就吸引了众多的青年男女,他们边饮用边欣赏故事。接着该公司又动脑筋搞了个征文比赛,将从中选出的爱情故事印在包装上,反响十分强烈,参赛者踊跃。这些参赛者还做了
A beverage produced by a Taiwanese beverage company was initially poorly sold. Later, they adopted the advice of an expert and printed a very poetic love story on each package of drinks, and named the beverage “Love drink”. Variety is still, but a change of packaging, immediately attracted a large number of young men and women, drinking while they enjoy the story. Then the company brains again engaged in an essay contest, will be selected from the love story printed on the packaging, the response is very strong, participants enthusiastically. These contestants also did it