中注协近日发布的《会计师事务所品牌建设指南》(以下简称“指南”),犹如指路明灯,让南永人在摸着石头过河、打造“百年老店”品牌的探索路上看到了明亮的灯塔,明确了前进的方向;恰如一场春雨,滋润了南永人渴望成长的心田,带来了百倍的信心,增添了无穷的动力。指南提出的“四个结合”品牌建设之路是新时期事务所推进品牌建设的康庄大道,也是南永人促进品牌建设加快迈上新台阶、提升新高度的强大抓手。为此,我们第一时间召集相关人员对 Recently, the “A Guide to Brand Construction of Certified Public Accountants” (hereinafter referred to as the “Guide”) recently released by China AICPA is like guiding light to let Nanyong people feel the stones across the river and create a brand of “Aged Goods” Explore the road to see a bright lighthouse, clear the way forward; just like a spring rain, nourishing the heart of Nam Wing people eager to grow, has brought a hundred times the confidence, adding endless power. The guideline of “Four Combination” brand construction proposed by the guideline is the broad road of promoting brand building in the new period and also a powerful starting point for Nanya people in accelerating brand building to a new height and a new height. To this end, we call the right staff for the first time