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本文从营销视角出发,围绕如何让公众感到满意来探讨服务型政府构建的思路,文中除了将营销中的4c理论与顾客满意理论与服务型政府的思想进行了对接,还对如何构建服务型政府提出一些看法与建议。
This article from the marketing perspective, around how to make the public feel satisfied to explore the idea of service-oriented government construction, the article in addition to the marketing of 4c theory and customer satisfaction theory and service-oriented government ideas docking, but also on how to build a service-oriented government Put forward some opinions and suggestions.