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进入21世纪以来市场发生着看似微妙却又强劲的变化,正由过去的谁把握质量就控制市场逐步向谁把握设计就控制市场过渡。在过渡期间,产品设计行业更切身的体会到“传统即现代,民族即国际”这一铮铮不变的真理。自然有了先天的便利,我们也不得不面对这样一个值得深思的问题:如何把握好先人留下的文化宝藏,将其价值实现最完美的展现?你讲文化,我讲文化,到底什么堪称为文化?文化又如何能最有效的“俗化”?文章从以上三问题出发,详细诉说产品设计的重要性、发展过程以及传统文化在产品设计中的作用和文化转换生产力的三大途径以及转化过程中的问题及解决方法。
The subtle but powerful changes that have taken place in the marketplace since the beginning of the 21st century are being controlled by the quality control over who grasps the market gradually to control the market transition. During the transition period, the product design industry came to realize more realistically the truth that “tradition is modernity and nationality is internationality.” Naturally with innate convenience, we also have to face such a question worth pondering: how to grasp the ancestors left behind the cultural treasures, the most perfect value to achieve its show? You talk about culture, I talk about culture, in the end what From the above three issues, the article tells in detail the importance of product design, the development process and the role of traditional culture in product design and cultural transformation of the productive forces of the three Big Paths and Problems and Solutions in the Conversion Process.