高职教育必须大力推行工学结合,突出实践能力培养,改革人才培养模式。《旅行社经营与管理》作为旅游专业主干课程,具有很强的实践性和操作性,在具体课程设置时,从工作岗位实际需求出发,以“任务驱动、项目导向”为指导,培养学生的适岗能力;结合创新创业教育,对传统课程教学进行大刀阔斧的改革,以培养学生的创新创业能力和社会适应能力。 Higher vocational education must vigorously promote the combination of work and study, highlighting practical ability training and reforming personnel training mode. “Travel agency management and management” as the main course of tourism major has strong practicability and operability. In the setting of specific courses, starting from the actual needs of the job, guided by “task-driven, project-oriented ”, students are trained Of the ability to adapt to the post; combined with innovation and entrepreneurship education, the traditional course teaching a radical reform in order to cultivate students’ ability of innovation and entrepreneurship and social adaptability.