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在当下的市场经济条件下,利用互联网为印刷企业的经营服务是企业的发展方向,但迄今为止在国内却鲜见成功,大多处于低层次阶段,即在企业网站上开个接单窗口,然后守株待兔,虽也有成交,但远未到网上订单成为企业业务主要来源的地步。正是希冀借鉴他人的成功经验扭转现在的局面,2015年年初科印传媒组织首届中国印刷电子商务年会时,听众都热情高涨。但2015年年底传来的消息却是依靠B2C经营的涂书网继2011年龙樱网关闭后也宣告暂别,现实与需求开了一个严肃的“玩笑”。
In the current market economy conditions, the use of the Internet for the printing business management services business is the development direction, but so far in the country are rarely successful, mostly in the low-level stage, that is, open a single window in the corporate website, and then Sick, although there are traded, but far from the online order to become the main source of business operations to the point. It is precisely hope to learn from the successful experience of others to reverse the current situation. When Printronix organized the inaugural China Printing Electronic Commerce Annual Conference in early 2015, the audiences were enthusiastic. However, the news came to the end of 2015, but it was relying on B2C operating Tu Chuang network. After the closing of Dragon Stencil in 2011, it also declared a goodbye. The reality and demand opened a serious “joke.”