记得,央视曾经有这样一则广告语——角度改变观念、高度决定视野。言语间,把人生、世间的道理讲述的透彻明白。而如今若把这句话用在企业管理中,也会让我们受益颇多:角度代表着企业文化,展示的是企业的凝聚力和价值观,是经营理念的体现;企业的高度,则意味着企业要站在行业的源头去审视问题,用战略的眼光,去把握企业未来的发展方向,重视企业文化和企业战略的相互渗透,相互促进。 I remember that CCTV used to have such a slogan—the idea of ​​changing the perspective and highly determining the horizon. Between words, the truth of life and the world is clearly understood. Today, if we use this phrase in corporate management, we will also benefit a lot: the perspective represents the corporate culture, shows the company’s cohesion and values, is the embodiment of business philosophy; the height of the company means that the company We must stand at the source of the industry to examine issues, use strategic vision, grasp the future direction of the company’s development, and attach importance to the mutual penetration and mutual promotion of corporate culture and corporate strategy.