论文部分内容阅读
近年来,随着我国市场经济的发展,实践中许多名人的肖像、声音及其他具有人格标识的元素被直接或间接用于商业用途获取财产利益,引发了许多诉讼纠纷,从而引起了民法学界的热切关注。鉴于此,本文通过厘清人格权商品化的基本含义,并从立法、司法与理论多角度探讨我国人格权商品化之现状,从而创设性地提出人格权商品化的立法规制新思路,以期在未来的人格权法当中就人格权商品化的保护及法律救济有所裨益。
In recent years, with the development of market economy in our country, many celebrities such as portraits, voices and other elements of personality identification in practice have been directly or indirectly used for commercial purposes to obtain property interests, which has triggered many litigation disputes, Eager attention. In view of this, this article clarifies the basic meaning of the commercialization of personality right and discusses the status quo of the commercialization of personality right in our country from the perspectives of legislation, judicature and theory, so as to creatively propose a new legislative concept of commercialization of personality right in the future In the personality right law of commercialization of personality rights protection and legal relief of some benefit.