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2006年2月28日,南京大学商学院学术报告厅,南京大学商学院与美国如新集团(以下简称如新)联手建立的“南京大学中国直销研究中心”正式挂牌,揭开了中国内地高校设立直销研究机构的序幕。在中国直销001号牌照刚发不久的敏感时期,如新与南京大学的合作倍受业界关注:众所周知,如新还没有拿到直销牌照,却高调进入直销理论研究领域,这是否表明如新对牌照志在必得呢?而这一研究中心的成立跟如新去年成立的如新学院又是否有冲突呢?对此,如新公司相关负责人表示,如新公司非常赞赏中国政府对开放直销
On February 28, 2006, “Nanjing University Direct Marketing Research Center” jointly established by Academic Lecture Hall of Nanjing University Business School, Nanjing University Business School and the United States such as the New Group (hereinafter referred to as the new group) officially opened and opened the universities in Mainland China Establish a direct marketing research institutions of the prelude. In China, the direct license plate number 001 was just launched in the recent sensitive period, such as the new cooperation with Nanjing University and much industry attention: As we all know, such as the new has not yet received direct sales license, but a high profile into the field of direct marketing theory, does this show as new As for the establishment of this research center, there is no conflict with the establishment of a new college such as the new one last year. For example, the relevant person in charge of a new company said that if the new company greatly appreciates the Chinese government’s openness to open direct sales