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电力营销是促进电力企业经济效益提升的重要举措,其中客户关系管理是电力营销中的重要内容。如何结合当前电力营销实际,加强客户关系管理,不断提升电力营销质量与服务水平意义重大。本文对电力营销中客户关系管理问题进行探讨,以供参考。
Electricity marketing is an important measure to promote the economic efficiency of electric power enterprises. Among them, customer relationship management is an important part of electric power marketing. How to combine the current actuality of power marketing, strengthen customer relationship management, and continuously improve the quality and service level of power marketing are of great significance. This article discusses the issue of customer relationship management in power marketing for reference.