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策划人语:如今,中学生消费已成为社会关注的问题。因为中学生是一个庞大的消费群体,对潮流商品触觉敏锐,消费较盲从,而且他们的消费资金都来源于父母。有相当一部分中学生不懂得家长挣钱的艰难,花钱大手大脚。因此,不少商家都会根据中学生的消费状况而改变销售策略。为了引导中学生合理消费,杜绝他们超前消费、盲从消费,全社会都来关注中学生的消费状况是十分必要的。
Planning language: Today, the consumption of middle school students has become a social concern. Because middle school students are a large consumer group, they are sensitive to current trends, consumers are more obscene, and their consumption funds are derived from their parents. A large number of middle school students do not understand the difficulties of parents making money and spend money on their own. Therefore, many businesses will change the sales strategy according to the consumption situation of middle school students. In order to guide the rational consumption of middle school students and prevent them from spending ahead and blindly following the consumption, it is necessary for the whole society to pay attention to the consumption situation of middle school students.