【摘 要】
：
上世纪80年代末,国内大多数陶瓷企业还处在产品档次低,品牌意识差的无序发展之中。特别是在高档陶瓷领域内,强势品牌更是廖廖无几。对此,“蒙娜丽莎”陶瓷以一个名贯500年,响
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上世纪80年代末,国内大多数陶瓷企业还处在产品档次低,品牌意识差的无序发展之中。特别是在高档陶瓷领域内,强势品牌更是廖廖无几。对此,“蒙娜丽莎”陶瓷以一个名贯500年,响彻全世界的艺术经典作为自己的品牌呼号,从此踏上了高起点、高品格的品牌之路。
The late 80s of last century, most domestic ceramic enterprises are still in the low grade of products, poor brand awareness of the disorderly development. Especially in the field of high-grade ceramics, strong brand is Liao Liao Liao. In this regard, “Monalisa ” Ceramics to a name for 500 years, resounded through the world of art classics as their own brand call sign, since then embarked on a high starting point, high-quality brand.
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