论文部分内容阅读
车载移动电视作为一种新兴的媒体是城市的亮丽风景线,本文分析了车载移动电视独特的媒体特征和受众特征,根据媒体和受众特征,对于车载移动电视的内容进行全新的策划。
As a new emerging media, mobile TV is a beautiful landscape of the city. This paper analyzes the unique media features and demographics of the mobile TV, and plans a new plan for the content of the mobile TV based on media and demographics.