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本文以“使用与满足”理论为基点,从用户的媒介接触动机出发,分析弹幕视频满足了用户怎样的需求,并提出现存不足,以期为弹幕视频的良性发展作参考。
Based on the theory of “using and satisfying”, this paper starts from the user’s media contact motivation, analyzes the needs of the users of the barrage video and presents the existing problems in order to make a reference for the sound development of the barrage video.