火柴盒、邮票、烟标被认为是世界三大平面收藏,其中烟标作为烟草文化的典型代表,在烟草文化传播中起到了积极的作用。烟标在方寸之间展现一方的文化、艺术、政治、经济等优秀元素,也实现了艺术和现实的结合,体现当时的历史和文化价值,也体现了物质与精神的有机统一。 Matchboxes, stamps and tobacco labels are considered as the world’s top three flat collections. Among them, cigarette labels, as the typical representative of tobacco culture, have played an active role in the dissemination of tobacco culture. The standard of cigarettes displays one of the outstanding elements of culture, art, politics and economy between the parties and also realizes the combination of art and reality, reflects the historical and cultural values ​​at the time, and reflects the organic unity of material and spiritual.