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2005年,七大巨星闪耀的皇家马德里俱乐部第二次访问中国,在经历了前一年试探性的寻访后,皇马此行可谓踌躇满志。在最大限度地参与赞助活动后,皇马高层还准备控股北京国安俱乐部,以求对中国足球市场的深度开发。在媒体和球迷因送走巨星而生理性疲惫时,曼联又悄悄地来了。两支欧洲顶级豪门在远东都各有收获,皇马赚够了新赛季的巨星转会费,而曼联打造了自己的品牌效应。同样的一幕发生在今夏的美国,对足球并不感冒的美国人疯狂追逐切尔西,因为他们听说这是一支比红色曼联更加优秀的队伍;西甲巴塞罗那表演赛的门票也一时洛城纸贵,小罗是耐克的形象代言人,对于美国人来说他能算是半个老乡。西甲和英超的竞争已经从赛场扩大到了市场领域,而敌对的同时两大联赛又联合杀出了“五大联赛”集团,在欧洲足坛建立起新的二元对立结构。在德甲与意甲因各自原因走向低谷时,西甲和英超却活得越发滋润。两大联赛在不同领域的对抗,已成为未来几年内欧洲足球发展的趋势,这两个老牌的殖民国家,曾在不同时期统治着半个地球,而今他们选择用足球来捍卫自己海上王者的荣誉。
In 2005, Real Madrid shining Royal Madrid Club’s second visit to China, after experiencing the exploratory year before the search, Real Madrid’s journey can be described as smug. In the maximum participation in the sponsorship activities, Real Madrid executives are also prepared to control the Beijing Guoan Club, in order to China’s football market in-depth development. Manchester United slipped quietly again as the media and fans were physiologically exhausted by sending superstars. Two top European giants in the Far East have their own harvest, Real Madrid earned enough for the new season superstar transfer fee, and Manchester United to create their own brand. The same scene took place this summer in the United States, crazy for football in the United States chase Chelsea, because they heard that this is a better team than the Red Manchester United; La Liga Barcelona exhibition tickets for a while Los Angeles expensive paper, small Luo is the image of Nike spokesman, for Americans, he can be half a fellow. The competition between La Liga and Premier League has been expanded from the playing field to the market area, while the hostile league and the two major league games have also jointly launched the “Five League” group to establish a new dualistic opposition structure in European football. In the Bundesliga and Serie A because of their respective reasons for the trough, the La Liga and the Premiership live more moisture. The confrontation of the two major leagues in different fields has become the trend of the development of European football in the next few years. The two established colonial countries ruled half of the earth at different times and now they choose to use football to defend the honor of their sea king .