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我在某厂搞调查,发现这么一件事,这个厂开发了一个新产品,无论是先进性、科学性、可行性都是无话可说的,而且款式新颖,内在质量好,在省内还获得了金奖,上市的价格也合理,这个产品不容置疑应该说是具有竞争力的产品,可是推上市场后,反响不大,销路不畅。工人说“获奖的销不出,畅销的不得奖。”有竞争力的产品不能畅销,这就不得不引起我们深思。商品经济社会,市场掌握在消费者手中,商品生产者的出路在于生产适合消费者的口味,有竞争力的产品,但是,一个有竞争力的产品,不等于就能占有市场、被消费者喜爱。如何使有
I conducted a survey in a factory and found that such a thing, the plant developed a new product, no matter what is advanced, scientific, and feasible, nothing to say, but also fashionable and good quality, in the province He also won a gold medal, and the price of listing is also reasonable. This product can be said to be a competitive product without a doubt. However, when it is pushed onto the market, it has little repercussions and it does not sell well. Workers said that “winning sales will not be sold, and the best-selling products will not be awarded.” Competitive products cannot be sold well, which has caused us to think deeply. Commodity economy and society, the market is in the hands of consumers. The way out for commodity producers is to produce products that are suitable for consumers’ tastes and competitive products. However, a competitive product does not mean that it can occupy the market and is favored by consumers. . How to make