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案例江苏省盛文变压器有限公司位于江苏省一个县级市,成立于1987年。我国外贸业务放开后,盛文公司积极开展对外贸易,1999年6月,盛文投资了50000多元购置了电脑和网络设备,决定开展电子商务,利用网络销售产品。但半年过去了,电子商务的投入并没有给公司带来效益,订单数量很少,当年的下半年公司仅出口了30台变压器。在这种情况下,盛文公司管理层没有灰心,坚信开展电子商务是公司对外贸易的出路。通过咨询电子商务师,该公司认识到虽然已经上网开展电子商
Case Jiangsu Shengwen Transformer Co., Ltd. is located in Jiangsu Province, a county-level city, was established in 1987. After China’s foreign trade business was liberalized, Shengwen Company actively carried out foreign trade. In June 1999, Shengwen invested more than 50,000 yuan to purchase computers and network equipment and decided to launch e-commerce and use the internet to sell its products. But six months passed, e-commerce investment did not bring benefits to the company, the number of orders is very small, the company only exported the second half of the year 30 transformers. Under such circumstances, the management of Shengwen Company did not lose heart and firmly believed that the development of e-commerce was a way out of the company’s foreign trade. Through consulting e-commerce division, the company realized that although it has been online to carry out e-commerce